These people are busy professionals, aiming to deliver innovative results in a creative and technical environment. They want to know about goods and services that will help them to effectively achieve their goals.

By advertising in Curve you benefit from targeted exposure to this influential group of decision makers and get the opportunity to be included in co-promotional mailouts, tradeshows or sponsorships with Curve.

Our research shows that Curve readers want to hear about:

recent design projects and concepts

new materials, finishes and processes

new technologies in design and manufacturing

design management and business issues

eco design and environmental issues

awards, shows and competitions

Curve was a media sponsor of -

- the Victorian Manufacturing Hall of Fame Gala Dinner in 2008, an event hosted by the Government of Victoria, Australia

3,500 print and online copies of Curve are distributed four times a year world-wide to readers on Curve’s database. 15 readers, on average, read each print copy, creating a pass on readership of 52,500.

Curve is also available online to all subscribers from October 2008. A secure online subscription allows each subscriber to pass on their login details to two extra readers.

Curve is primarily a subscription based publication. It is also distributed to design and technology bookstores and newstands specialising in design magazines. Curve is available in Qantas Club Lounges Australia wide and in selected luxury hotel reading rooms across Australia. Curve targets leading business decision makers.

Cover price	AUD29 (Australia), AUD37 (International)
Print and online subscription	AUD108 (Australia), AUD142 (International)
Online subscription	AUD88
Frequency	4 issues per year

Circulation breakdown by industry sector

Consumer products	35%
Packaging	20
Automotive	19
Biomedical	14
Other*	12

*(Other includes – architecture, building and construction, furniture, industrial and agricultural equipment, defence)

source: Curve 2008

Curve is the premier publication dedicated to promoting product design and product development in Australia. It is the perfect way for us to reach a significant segment of our target audience. We consistently advertise in Curve to refine our positioning, build the Intercad and SolidWorks brand and promote our range of unique products and services.

Scott Frayne, Managing Director, Intercad

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